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Top Reasons Consumers Contact The Money Pit
Homeowners spend money on their homes like crazy. It's usually for one of two reasons.
- They want to fix something.
- They want to improve something.
They all have one thing in common: They need to know how. And they trust Tom and Leslie to tell them.
The Money Pit Audience Frequently asks for Product Recomendations
Almost 15% asks Tom & Leslie directly which products they should buy!
The Money Pit Audience are Active Purchasers of Home Improvement Products
The Money Pit Media audience are frequent purchasers of home improvement products-buying four times more often than the national average.
The Money Pit Audience are Do-It-Yourselfers
The Money Pit Media audience is nearly twice as likely to consider themselves "Total Do-it-Yourselfers." And 93% own their own homes. They are prime consumers and ready to buy!
- Nearly half are female
- Audience over-indexes with High Income Homes Adults 18+ HHI $150,000
- Two-thirds are in the prime remodeling ages: 25-54 yrs old
- 34% have children under 18
For a complete profile of our audience demographics, download our 2012 Voice of the Consumer Report.
"The Money Pit isn?t just a great show, it?s a complete marketing package that delivers a wide range of marketing opportunities. The Money Pit puts advertisers in the right place at the right time - with the right product to sell."
Sales Manager, WOBM
"Working with Tom was one of the most rewarding experiences I've had as a television producer. The information he provides viewers is invaluable, and the consumer-friendly way he presents it, always make his segments a big hit!"