Promotions

October/November 2012 - 2012 Fall Home Solutions Promotion

As homeowners start prepping their homes and outdoor spaces for the colder months ahead, Money Pit Media’s 2012 Fall Home Solutions campaign will point the way to your product as one of the best and most innovative products and solutions for the season with a cost effective multimedia promotion.

Money Pit Media's uniquely effective campaigns leverage the nation’s largest nationally syndicated home improvement radio program, popular website, and proven public relations power.

Here’s how your product can be promoted to an audience that is buying home improvement products four times more frequently than the average consumer:

  • WHAT: Money Pit Media's Fall Home Solutions promotion is a multimedia, multi-platform production that delivers cost-effective and impactful exposure of your products via a nine week editorial series delivered on air and on-line by expert hosts Tom Kraeutler and Leslie Segrete.
  • HOW: Fall Home Solutions will promote your product within the editorial context of the program through on-air tips to help consumers clean-up and fix-up their homes this fall. If your product is designed for maintenance, winterizing, energy efficiency or any other use that will make a home a more comfortable and safer place to enjoy as the temperature begins to drop, this promotion delivers extraordinary, cost-effective reach.
  • WHEN: Starting this October, Fall Home Solutions will air for nine full weeks and include segments on the nationally syndicated Money Pit Home Improvement Radio Show, website and e-Newsletter, as well as within a dedicated public relations campaign.
  • AUDIENCE: More than 3.2 Million Homeowners.
  • ELEMENTS: Participation in Money Pit Media's Fall Home Solutions promotion includes on-air and on-line exposure as follows:
    • Fall Home Solution Features – Editorial features airing inside the national radio program will incorporate your product as a solution for consumers wishing to improve their homes inside and out.
    • Commercial Messages – Your commercial message airing on all 285+ radio stations and XM-Sirius radio. designed to deliver sales and leads.
    • Sponsorship Billboards – Airing inside the national radio program, will highlight your sponsorship of the Fall Home Solutions promotion.
    • Online – Your sponsorship of Fall Home Solutions will be promoted on MoneyPit.com via an online campaign.
    • eNewsletter – Your sponsorship of Fall Home Solutions will be promoted in The Money Pit's e-Newsletter, distributed to over 70,000 readers weekly, and feature your product logo, as well as specific mentions inside Fall Home Solution Tips in the newsletter.
    • Podcast – Your sponsorship of Fall Home Solutions will be promoted via the Money Pit podcast, downloaded by more than 225,000 consumers monthly.
    • Public Relations Support – Hosts Tom Kraeutler and Leslie Segrete will support your campaign with interviews, releases and appearances that promote the Fall Home Solutions promotion.
  • INVESTMENT: Promotional packages for any size budget! For details, pricing and availability, call us today at 914-633-3555.

In an environment in which every advertising and marketing dollar needs to count, find out how Money Pit Media’s service, expertise and success can guarantee your success. Contact us today and we’ll help you design an effective fall campaign that meets YOUR promotional goals and budget!

CONTACT: Warren Banholzer, Executive Vice President - Sales
Money Pit Media Warren@MoneyPit.com, Office 914-633-3555